Our "why" started out in 2018/19, with a mission to start a business that allows us to be creative and enables us to be talking about what we're passionate about. And when asked ourselves as to what purpose behind it is important to us to get out there, the answer was simple- it's sustainability and animal cruelty- free way of living without compromising on quality.
As avid animal lovers, after realising there wasn't a fashion brand that offered moderately priced, quality handbags that were animal-friendly AND learning about the devastating impact the fashion industry has on animals and the environment, we decided to invest our time and resources in cruelty-free handbags made of the same quality you'd expect from European luxury brands, FERRON.
We're a creative, independent designer brand. We are different, we are very transparent. Our chic and classic Signature collection blends effortlessly into your wardrobe. We have your everyday needs covered, with a luxury finish and full of compassion. We want you to love our bags as much as we do!
FERRON means “iron-grey hair, or one who is habitually dressed in grey” <<Latin>>